The Mindset That’s Costing People Their Images: Digital Photography is NOT Free!!

When it comes to protecting my huge archive of digital images I take absolutely no chances. My archive is stored on a Drobo which gives me some redundancy from drive failure. That Drobo is mirrored to a second Drobo which also has redundancy from drive failure, and then another copy of the same archive is stored off site on another Drobo. To lose my image archive I would basically need to have six simultaneous hard drive failures across two distinct geographic locations. Even then it would only take out the full archive which would leave me with copies of all …

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Cloud Backup for Photographers

Regular readers of the site will know that I’m always hammering on about how important a good backup strategy is. Hard drives will fail, as sure as the sun will rise. It’s only a matter of time. When I get into backup discussions with other photographers, we always seem to end up on the same topic: Cloud backups. A solid backup strategy should always follow the 3-2-1 rule. 3 copies of every photo, 2 of which are local but on different drives, and at least 1 offsite copy. My current backup routine achieves this, but it’s the last step, the offsite …

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3 Types of Automation for Your Photography Business using Zapier

Some years ago I wrote a very popular post about automating your photography business, and I still find myself often directing people to that post because I truly believe in the time savings that are possible using automations services which are available for free. Back when I wrote that post, I was using a combination of two services called Zapier and IFTTT. These days I perform all of my important photography business automations with Zapier because in the past few years they have vastly expanded the number of services they integrate with, and they also continue to add amazing new …

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Ignoring Your Competition

It’s Not You, It’s Me (How to Break Up with Your Competitive Spirit) Creative freelancers confide in me on a daily basis and there’s a common theme among those who are struggling: they spend valuable time, energy, and resources concerning themselves with what their competition is doing. On the flip side, those who are thriving don’t even have competitors on their radar; in fact, their real competition is most likely their peers, if not their closest friends. Successful creative freelancers focus on what they do best— period. David duChemin on Real Photographers: “Digital did not kill our business. Our failure …

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